DENIM DAY

Join the global Denim Day movement on April 30, 2025, to stand against sexual assault.

WHAT IS DENIM DAY? It is an international response to the Italian Supreme Court's decision in 1998 to overturn a rape conviction because the 18-year-old victim was wearing tight jeans. Stand up against sexual assault and victim blaming by wearing jeans on April 30, 2025. Snap a photo and share your image online using

#HRNDenimDay 24/7 Crisis Line: 530-623-HELP

Denim Day is a significant international movement that emerged as a direct response to a controversial ruling made by the Italian Supreme Court in 1998. This ruling overturned a rape conviction, asserting that the victim's choice to wear tight jeans implied consent, a notion that sparked outrage and highlighted the pervasive issues of victim blaming and the misconceptions surrounding sexual assault. The decision ignited a global conversation about the importance of understanding consent and the responsibility of society to support victims rather than question their actions or attire.

In an effort to combat these harmful narratives and to promote awareness about sexual violence, Denim Day encourages individuals to wear jeans on April 30 each year. This act of solidarity serves as a powerful statement against sexual assault and the stigma that often accompanies it. Participants are encouraged to take a photograph of themselves in their denim attire and share it across various social media platforms, using the hashtag #HRNDenimDay to amplify the message and foster a sense of community among advocates and allies worldwide.

Through collective action, Denim Day seeks to challenge the harmful stereotypes that perpetuate victim blaming and to promote a culture of accountability and understanding. Join the movement on April 30, 2025, and help spread the message that clothing does not equate to consent.